Apparently the Rose Garden Arena in Portland (home of my beloved Portland Trailblazers) is one of the last NBA arenas that has not sold naming rights. I just found out from John that this will not be the case starting with the 2008-2009 season. Yes, the beloved Rose Garden sign will be removed forever and replaced by the corporate logo of the highest bidder.
I am really conflicted on this. The sentimental, near-life-long fan in me definitely does not want this to happen. The Rose Garden name has meaning; Nike Arena (or whatever it turns out to be) is meaningless. However, the capitalist in me says go for it and make every penny you can. That’s the American way.
It’s not likely anything I or anyone else says will change their minds. I’m going to just give up and join in the cash bonanza. So this blog is announcing the sale of naming rights. I understand that the oil companies and Microsoft have lots of spare cash. Perhaps they’d be willing to throw some my way. As soon as the check clears, the Dad in the Headlights moniker will be removed forever and replaced by the winner’s company name and logo.
Now Mr. CFO, you may not think that this would be a very good investment on your part. On the contrary; you need to be aware that this blog generates tens of hits per day. This will indeed be mutually-beneficial partnership. Make your bid today in the comments section.